Professor Yuniya Kawamura talks about her book, Fashion-ology: Fashion Studies in the Postmodern Digital Era
The third edition of Fashion-ology offers a concise introduction to the sociology of fashion, and demystifies the workings of the fashion system. From the origins of fashion studies and the difference between clothing and fashion, through to an examination of 21st century subcultures, and the impact of the digital age on designers, Fashion-ology explores fashion as a global, institutionalized system. With accessible overviews of key debates, issues and perspectives, Yuniya Kawamura provides a complete exploration of the field. Two new chapters have been added for this third edition, covering ‘The Diversification and Changing Landscapes of Fashion Systems’ and ‘Ecological and Social Sustainability in Fashion’ respectively. There is also a guide to sociological research in fashion, making this essential reading for anyone studying fashion, sociology, anthropology, or cultural studies.
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